impact by stories

Tell me something important to you—and make me care. 

Story canvases

At Impact by Stories, we work with authentic stories.
We know everyone has a story that others can relate to. And through stories, we can connect. 
Our step-by-step methods to generate stories can be applied to personal storytelling, brand and marketing communication, leadership, teaching, and recruitment.
We visualized the process in a canvas, which is an overview of the steps you take to create a story.
Download the canvas as your worksheet.

My story canvas

The My Story Canvas is an iterative process that helps you surface and source material from your life and turn experiences into compelling and moving 5-10-minute stories presented orally. The canvas prompts you to discover stories you never told before, and the writing becomes an adventure in itself.
The My Story Canvas is our first canvas and has been refined for 12 years. We also train-the-trainers if you want to run courses of your own.

To the canvas

Brand Story canvas

The Brand Story Canvas is a story-generating method for applying storytelling methods and content in marketing. Discover how stories emerge from the WHY of the brand and can generate scalable formats for content on different platforms. Explore the potential of crafting unique stories for your brand and clients, fostering emotional connections.

To the canvas

Work Story canvas

In the Work Story Canvas, you will develop creative storytelling journeys to support you in your job application process. It works for interview preparation, writing personal letters, or building a storytelling strategy for events where you want to connect with people.

To the canvas